At FlowForma, we are pioneers in digital process automation, workflow solutions, and digital transformation. Our passionate team is dedicated to creating intuitive, affordable process automation tools that empower organizations to work smarter and faster than ever before.
Headquartered in Dublin, FlowForma serves a diverse global customer base across sectors like energy, engineering, healthcare, and financial services, revolutionizing the way they operate.
About our Platform:
FlowForma Process Automation, now powered by AI is designed for business and IT teams seeking to rapidly digitalize processes, harness data insights, and achieve operational excellence at lightning speed.
The platform unites forms,  workflow, insights, AI, document generation, and much more into one powerful platform.
Overview of Role:
Are you a creative digital marketer who thrives on driving impactful campaigns, experimenting with innovative strategies, leveraging AI, and delivering results?
We’re looking for a passionate Digital Marketing & Events Specialist to take our brand to new heights. This role is perfect for a proactive professional eager to craft compelling content, optimize digital experiences with AI-driven insights, and engage audiences across platforms.
You’ll work closely with a dynamic marketing team, managing virtual events, enhancing our online presence, experimenting with new ideas, and creating scroll-stopping social media content. If you love turning bold ideas into successful, AI-powered campaigns, we want to hear from you.
Main Responsibilities:
- Event Management
- Plan, coordinate, and execute standout events and webinars that engage and inspire
with stakeholders to develop exciting event themes, impactful agendas, and promotional strategies - Create and manage registration pages, email campaigns, and reminders for events
- Crunch the numbers - analyze and report on event performance metrics, including attendee engagement and ROI
- Plan, coordinate, and execute standout events and webinars that engage and inspire
- Website
- Keep our website fresh and impactful, with content that’s always accurate and on-brand.
- Collaborate with the team to drive SEO strategies, including blogging, keyword optimization, and technical fixes.
user experiences by optimizing on-page content, metadata, and navigation. - Troubleshoot and address technical SEO issues to keep our digital presence running smoothly.
- Social Media
- Bring our brand to life on social media by crafting engaging posts that spark conversations.
- Plan and manage a vibrant content calendar across all major platforms.
- Write scroll-worthy copy that resonates with our audiences and strengthens our brand voice.
- To support the Marketing team on campaign ideation and execution
- To support the Marketing team in the execution of the quarterly Marketing plan and strategy
What you'll bring:
- Post qualification experience
- Commercial acumen, creative flair, and a passion for innovation
- Fluent written and oral English
Knowledge of:
- HubSpot
- Adobe InDesign
- Video production
- Office 365 suite
- Leveraging AI tools and techniques to enhance digital marketing campaigns and optimize workflows