In an industry as regulated and competitive as insurance, manual workflows are no longer sustainable. From underwriting to claims processing, insurers deal with complex documentation, siloed systems, and growing compliance demands. That’s why more companies are using insurance automation software to drive efficiency, reduce operational risk, and improve the customer experience.
This article reviews the top automation software for the insurance industry based on capabilities and integration options. We’ll also explore why insurers choose platforms like FlowForma to digitize processes without costly IT overhauls.
Insurance automation software is a specialized technology designed to streamline and digitize core insurance operations.
It automates repetitive, manual tasks across the insurance lifecycle, such as policy creation, Know Your Customer (KYC) verification, underwriting, claims processing, compliance checks, and agent onboarding.
Modern automation software for insurance comes with features such as:
Here’s a closer look at the top insurance automation software being used across the industry this year:
FlowForma is designed for insurance teams that need to automate complex processes without adding technical complexity. Its no-code interface allows claims handlers, underwriters, and compliance staff to build workflows independently, speeding up implementation and giving business users full control over their processes.
With FlowForma’s advanced AI Copilot, users can create rules and logic using simple, natural language prompts. Whether routing claims based on predefined thresholds or hiding fields during underwriting reviews, the platform adapts quickly to changing business needs.
Watch this interactive to see how FlowForma Copilot can build a claims management process in minutes.
Besides, built-in tracking and audit trails also help insurers stay compliant with regulatory standards like GDPR or ISO 27701 for managing customers' privacy. And DORA for managing IT incidents and security.
Another great feature of FlowForma is its seamless integration with Microsoft 365 tools like SharePoint, Teams, and Power BI. This means insurers can automate documentation, collaborate in real time, and generate insights from process data within the tools they already use.
Pros |
Cons |
Easy to use with a user-friendly interface |
Requires SharePoint |
Excellent customer care |
|
Advanced AI capabilities |
|
Purpose built and customizable |
|
Transparent and easy to understand pricing |
Rating: 4.5/5 on G2
FlowForma’s pricing plan
Nintex is a workflow automation platform designed to support enterprise-wide process improvement. It also includes features such as RPA and document generation. Due to the platform's technical structure, insurers using Nintex typically rely on IT teams to build and maintain workflows.
Nintex integrates with Microsoft tools like SharePoint and Dynamics. While it offers broad automation capabilities, users often report a steeper learning curve for non-technical teams. Additional licensing costs may apply for features such as analytics, e-signatures, or advanced support.
In larger insurance organizations, Nintex is generally used for document approvals, internal audits, and cross-department workflows.
Pros |
Cons |
Can handle complex tasks |
High cost for scaling |
Integrates with a variety of tools |
Expensive and difficult to set up |
Requires IT support for most customizations |
Rating: 4.2/5 on G2
The pricing structure for Nintex is not publicly available, but most reviewers on trusted sites like G2 indicate that the tool is at the top end of the enterprise pricing scale.
MuleSoft offers process automation services assisted by AI agents
MuleSoft is primarily used to connect legacy systems and manage APIs across an enterprise. In insurance, it is often used to sync data between policy admin systems, CRMs, and claims platforms. MuleSoft is focused on integration rather than end-to-end workflow automation.
The workflow logic must be developed using code or low-code modules, and technical teams are typically required for implementation and updates.
Pros |
Cons |
Strong connectivity and integration capabilities |
Difficult to initially set up |
Great customer support |
Not designed for non-technical business users and has a steep learning curve |
Rating: 4.4/5 on G2
Feature comparison of what MuleSoft offers
MuleSoft offers two pricing models based on whether you want to opt for subscription-based pricing (Anypoint Platform) and pricing based on connected apps and integration tasks. For the latter, users can choose between the Premier or Signature packages. Exact pricing is not publicly available.
Creatio homepage showing its core capabilities
Creatio offers both CRM and business process management capabilities in a unified platform. Insurers typically use it for sales pipeline tracking, lead management, and client onboarding. Workflow automation is available but is closely tied to CRM use cases.
Process building in Creatio uses a visual interface, but technical input may be required for more complex logic. The platform does not integrate deeply with Microsoft 365 tools, and many insurers adopt it as a part of a broader CRM initiative rather than a dedicated automation solution.
Pros |
Cons |
Combines CRM with process automation |
Designed primarily for CRM-driven environments |
User-friendly process builder |
Limited use cases and features |
Complex workflow for third-party apps that may overwhelm new users |
Rating: 4.2/5 on G2
Creatio pricing plans for 2025
Creatio offers three pricing models catering to different kinds of clients. The charges are on a per-user basis.
Insly is a cloud-based insurance software platform focused on brokers, MGAs, and small insurers. Policy management, quote generation, commission tracking, and simple workflow automation for back-office tasks are included.
The platform’s automation capabilities are primarily designed for use within the Insly ecosystem. While it supports user-configurable workflows, it does not provide extensive no-code customization or advanced document-handling features. Integration options outside its modules are limited.
Pros |
Cons |
Policy, billing, and commission tools in one system |
Limited flexibility for workflow customization |
Designed for MGAs and small insurers |
Integration options outside Insly ecosystem are limited |
User-friendly interface |
Rating: Not enough data available on G2
Insly offers two pricing models to its customers
The jack of all trades in the automation world
Kissflow is a no-code platform for business process automation. It provides tools for form creation, task routing, and basic workflow tracking. Insurance teams use it primarily for internal operations such as procurement requests, HR onboarding, and vendor approvals.
Kissflow does not include industry-specific insurance capabilities, such as claims review automation or regulatory reporting. It lacks deep integration with insurance-specific systems and tools like Microsoft 365 or policy admin platforms.
Pros |
Cons |
No-code workflow builder for basic tasks) |
Limited features for specific use or application |
Quick to deploy for simple approvals) |
Limited use in insurance data such as claims, underwriting, or compliance |
Rating: 4.3/5 on G2
Kissflow offers two pricing models
Kissflow offers two pricing models. Basic starts at $1,500 for 50 users. Enterprise pricing is hidden.
BriteCore’s homepage
BriteCore offers policy, billing, and claims management within a single platform. It includes workflow features that support automation across the core insurance lifecycle. However, customization typically requires vendor support or technical resources, especially for complex workflows
Besides, BriteCore’s automation is available within its system and is not designed to operate independently of its core suite. The platform is used mainly by small to mid-sized carriers adopting new core systems.
Pros |
Cons |
Easy to use and accessible |
Non-critical support is too slow |
Can integrate with multiple third-party apps |
Slow and clunky |
Dedicated support team for critical issues |
Rating: 4.3/5 on G2
The pricing plans and structure for BriteCore are not publicly available.
Guidewire provides a complete insurance software suite for policy administration, billing, claims, and data analytics. It includes workflow and automation features integrated into its core modules. These features are not intended for business users to build independently.
Besides, implementation typically involves long lead times and changes often require IT involvement or partner consultants.
Pros |
Cons |
Comprehensive solution for insurance |
Costly for smaller insurance companies |
Requires specialists due to its complex processes |
Rating: 4.1/5 on G2
While pricing data for Guidewire is not publicly available, it is quite apparent from the reviews that it is an expensive tool to set up and maintain. The tool is not too intuitive and may require either specialist users or external consultants, which will further increase the overall cost for your business.
DataSuite is one of the many insurance suites Sapiens offers
Sapiens offers a wide range of core systems for life, health, property and casualty (P&C) insurance, and reinsurance. Automation features are integrated into its policy, billing, and claims products. Customization is usually handled by Sapiens or implementation partners.
Workflow logic is embedded within the platform’s core modules and is not accessible through a drag-and-drop interface. The solution is generally adopted as part of a broader core modernization program.
Pros |
Cons |
Easy to use |
Expensive |
Comes with the right capabilities for insurance applications |
The UI needs improvement for a modern look |
Rating: Not enough data on G2
Sapiens does not publish its pricing information publicly, but a few reviews on the internet suggest that the tool is on the pricier side. Sapiens has multiple solutions under its umbrella, and it’s likely that the price you’ll get will be a combination based on your business's requirements.
Xactware homepage
Xactware, part of Verisk, provides tools for estimating property damage and processing claims. Its most well-known product, Xactimate, is used by adjusters and insurers to standardize assessments and generate documentation.
Workflow capabilities are limited to estimation-related processes. They do not include tools for building cross-department workflows, automating underwriting, or handling compliance documentation. Their primary use case is within property claims teams.
Rating: Pricing for Xactware isn’t available but Xactimate is rated 4.4/5 on G2.
Software |
Best for |
No-code options |
Native Microsoft 365 integration |
Industrial use-case |
Compliance and audit tools |
FlowForma |
Business and IT-led insurance automation |
Yes |
Yes |
Claims, underwriting, audits |
Yes |
Nintex |
IT-led automation |
No |
Yes |
Claims, workflows |
Yes |
MuleSoft |
Complex data integration |
No |
Limited |
System integration |
Limited |
Creatio |
CRM-driven workflows |
Limited |
No |
Onboarding, sales processes |
Limited |
Insly |
Broker/MGA workflows |
Yes |
No |
Quotes, commissions |
Limited |
Kissflow |
Basic business process automation |
Yes |
No |
HR, procurement |
No |
BriteCore |
Core system workflows |
Limited |
No |
Claims, policy workflows |
Yes |
Guidewire |
Core transformation projects |
No |
No |
Full insurance lifecycle |
Yes |
Sapiens |
Core platform modernization |
No |
No |
Life, health, P&C |
Yes |
Xactware |
Claims estimation |
No |
No |
Adjusting, inspections |
Limited |
Manual, fragmented workflows slow insurance operations, increase compliance risk, and frustrate both teams and customers. Among the aforementioned insurance automation software, FlowForma is the only platform that delivers insurance-grade process automation with:
Whether you're looking to accelerate claims, streamline underwriting, or digitize compliance processes, FlowForma helps insurers get up and running quickly without a heavy tech investment.
Ready to simplify your workflows and stay ahead of regulatory demands? Start your free trial or book a personalized demo today.